About Cardinal

Hello, and thank you for your interest in Cardinal. I'm guessing that if you're here, you're interested in some kind of rejuvenation; either for yourself or for your business. Or, perhaps, you're just curious about this 'media + massage' stuff and wondering what exactly that entails. In either case, a little illumination is appropriate.

In 2008, I made a pivotal decision to walk away from a job that paid my bills, but seriously taxed my spirit. I'd begun studying massage therapy earlier in the year and knew that it was something I wanted to pursue, but didn't know to what degree. And while I loved it dearly, something about the thought of giving up my interests in Art, Design, Marketing, and Media to make massage the sole focus of my new career did not ring true. Somewhere along the line, I realized I didn't have to give up one to pursue the other. Hence, the business with the funny name was born.

Quite simply, the connecting theme of the services offered at Cardinal is that they are things that I love to do in life. And while Media and Massage might not immediately seem to have anything in common, I believe it's worth taking a second look there. We get our bodies massaged because they are tired and need rejuvenation or healing. Couldn't it be said that we do the same for our businesses when we seek out design and marketing assistance?

Rejuvenation, reinvention, renewal, rejoicing - they're some of my favorite words. I believe the services I offer here at Cardinal share those ideas as connecting themes, and here's my other favorite 're' word: rewarding. I've chosen to make a career out of the things I love, and it's moved me closer to what I believe is my 'best self.' And if something I do, whether its assisting with someone's personal wellness or the wellness of a business moves them a little closer to their vision of a 'best self'; that, indeed, is a reward of the highest order.

Many thanks,
g.b.
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Gary Burmeister, ACMT
Owner/Operator
Cardinal Media + Massage